It might not be as difficult to sell your website as you may think, bear in mind you play as much a factor in selling the asset off as the asset itself. What I have found in website sellers is a insatiable attachment to their assets, naturally with the amount of work and love put into a site the owner wants his or her top dollar but often this relates to unlrealistic expectations. There are multiple ways to sell your website or domain, you just need to do your research.
To start, if you’re lookng to sell your website or domain there are multiple sites you can hit, some may entail DNForum, Sedo.com, Flippa and more. This might not be the wisest choice though, you should gauge a better idea on how the market is currently playing out and what to expect as seen from recent sales. Contacting a bróker might be ideal, should you putt he website up for auction prematurely people might not take you serious and buyers could drop out.
Next go to the actual auctions and get moving, using sites like Sedo and Flippa can be great fun but only if you use them correctly. You want to set your reserve high enough so that should no one purchase it’s not public record that no one was interested even at a low reserve, also you want to set your BIN low enough to interest people enough to start bidding to begin with.
The next option would be to actually use a broker, just like in any industry brokers retain lists of buyers in all industries and ones that might be interested in your website or domain name. What’s more they’ll be both familiar with your website or domain revenue model, the auction houses and what buyers might fit, NameConnect does this service if you would like to contact us at 703-763-4800 we can help. Domain and website brokers typically have anywhere from a 10 – 15% commission fee and whatever you do don’t try asking for more to account for his take, it’s tacky and you will see a loss in motivation.